Procon 24/7
£1.22M of tracked revenue on £133,417 of ad spend. 9.1× blended return, four and a half years, still running.
- £1.22M TRACKED REVENUE
- 9.1× BLENDED ROAS
- 1,902 NEW CUSTOMERS
- 8,618 m³ CONCRETE SOLD
Replies from David, usually within one working day
Being straight with you before anything else: "ppc agency doncaster" gets too few searches for Google to report a figure at all. For contrast, 390 people a month search for web design in Doncaster. That does not make Google Ads wrong for you, it means this particular phrase is not where your customers are. The campaigns that work in Doncaster target your service and your patch, and for a Doncaster B2B or logistics operator, paid search targeted at the district alone is usually too narrow to work. The contracts are regional, so the campaign should be too, with radius targeting following the A1(M), M18 and M180 rather than the district boundary. A flat management fee plus a £750 minimum ad budget paid straight to Google, with conversion tracking verified before a penny goes out.
Replies from David, usually within one working day one 20-minute call and we do the rest price fixed in writing before anything starts
Before you spend anything
Ads make a page that does not convert lose money faster, so we audit whether your pages convert before we spend, and fix the leak first if they do not, rather than pointing paid traffic at it. Being straight about the map pack: that three-result block is weighted towards firms with a Doncaster address and a strong review profile, and it is a structural advantage we cannot engineer away. What we can take is the organic results underneath it and the regional terms, which is usually where the larger contracts come from anyway.
Start with SEO in Doncaster if you are not there yet.
P01
The contracts are regional, so the campaign should be too, with radius targeting following the A1(M), M18 and M180 rather than the district boundary.
P02
A district-sized budget spread across a regional campaign performs worse than either done properly.
Who this fits
Doncaster enquiries come from logistics operators around iPort, contractors and manufacturers selling regionally or nationally into tenders and trade accounts rather than to walk-in customers. The site's job is usually to survive being checked before a quote or a tender.
Campaigns routinely target the wider South Yorkshire patch around Doncaster, including Bentley, Armthorpe, Bawtry, Thorne, Conisbrough, Mexborough, Rossington and Tickhill.
How the fee works
A flat management fee, never a cut of your spend. Your ad budget goes straight to Google from your own card, with a £750 monthly minimum, and the account stays yours.
At the click prices Google was quoting for Doncaster when we checked, the £750 monthly floor buys roughly 48 clicks. Whether that is enough depends entirely on what one new customer is worth to you, which is the first thing we work out on the call.
The rest of Doncaster.
About £15.50 on web design terms, with top-of-page bids between £2.04 and £9.98, which puts the £750 floor at roughly 48 clicks a month. Doncaster is dearer than its size suggests, largely because campaigns here compete with Sheffield, Leeds and Rotherham advertisers for the same corridor traffic.
The corridor. For a Doncaster logistics or B2B operator, paid search aimed at the district alone is usually too narrow to work, because the contracts are regional. Targeting should follow the A1(M), M18 and M180 rather than the district boundary. The honest trade-off is that a district-sized budget spread across a regional campaign performs worse than either done properly, so the realistic floor rises above the headline minimum.
Google reports no measurable search volume for it. Doncaster does carry 390 monthly searches for web design, and its map pack for that term is held by firms with only 10 to 19 reviews, which is unusually open for a district this size. That is the cheaper ground, and it is where we would point a Doncaster budget first.
Doncaster enquiries come from logistics operators around iPort, contractors and manufacturers selling regionally or nationally into tenders and trade accounts rather than to walk-in customers. The site's job is usually to survive being checked before a quote or a tender.
No. The studio is in Leeds, 1 hour by train from Doncaster. Unlike local organic rankings, where a Doncaster address genuinely counts, the ad auction gives an agency no proximity advantage at all: targeting follows your customers, not our office.
Procon 24/7: £1.22M of revenue on £133,417 of ad spend, 9.1 times return, held across four and a half years rather than one good quarter. Their clicks cost less than the £15.50 Google quotes in Doncaster, which is exactly why the maths has to be done per market rather than assumed.
£1.22M of tracked revenue on £133,417 of ad spend. 9.1× blended return, four and a half years, still running.
A free 30-minute audit. We pull the real search volume for your services around Doncaster while you watch, and if it is not there we say so rather than selling you a campaign with nowhere to spend.
Flat fee, never a percentage. Your account, your card, your data.