Civcon Civil Engineering
A civil engineering contractor for Leeds, Bradford and Yorkshire Water, given a site that holds its weight in a tier-one tender.
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8
SERVICES
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7
FRAMEWORK CLIENTS
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CHAS
ACCREDITED
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3
GROUP BUILDS
The challenge
Civcon competes for framework and tier-one civil engineering work across eight disciplines: highways infrastructure, drainage, surfacing, traffic signals, utilities and public realm among them. The buyers are procurement teams at Leeds City Council, Bradford and Barnsley, and contractors like Colas and Octavius, who judge a subcontractor partly on whether they look like a serious operation. The old presence did not carry that weight, and it needed to sit consistently with Procon and HTS, the sibling Fructus Group sites we already build.
Our approach
We structured the site around the eight service lines so a framework buyer finds the exact capability they are sourcing, surfaced the council and tier-one client roster and CHAS accreditation as proof, and kept the copy plain and credible rather than salesy. As Adam put it, it had to work as hard as a capability statement. Built on WordPress and Bricks, engineered mobile-first, and aligned to the Fructus Group visual language so Civcon, Procon and HTS read as one group.
“The website showcases the history of Civcon. When we're tendering for a ducting or surfacing job, clients can go on and see where we've done it before. It shows our expertise, it's clean and simple to navigate, and it's as strong, if not stronger, than a capability statement.”
Voices
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“Within two weeks of launching the new site, we saw a 37% increase in quote requests. The design isn't just modern, it's built to convert.”
David Grayshon Director · Procon 24/7 -
“We didn't think a website could feel like us — but this does. Our regulars kept saying it looks exactly like Andrews.”
Johnny Hunt Owner · Andrews of Holmfirth -
“We'd tried to sort the website ourselves a few times and never got anywhere. Lucent came in, understood the business immediately, and delivered something we're genuinely proud of.”
Jonathon Sowray Director · Dunnrite Scaffolding -
“I finally feel confident sending clients to my website.”
Founder & Lead Nurse Birkinshaw Aesthetics -
“Really happy with the website. It shows exactly what we do as a business and what we specialise in. Clean and to the point.”
Mike Leadbetter Operations Director · HTS -
“The website showcases the history of Civcon. When we're tendering for a ducting or surfacing job, clients can go on and see where we've done it before. It shows our expertise, it's clean and simple to navigate, and it's as strong, if not stronger, than a capability statement.”
Adam McCormick Civcon Civil Engineering -
“My chartered accountant recommended David to me. The first time we got on the phone he said that because I'd come through a referral, he was putting someone's word on the line, and whatever happened he wanted me to be the most satisfied client he had, because he wasn't going to let that referral down.”
Paul Hughes Director · ProMax Roofing
Brief a build like Civcon Civil Engineering.
30-minute call. We confirm fit, then send a one-page agreement.
