ProMax Roofing
Fifteen years of roofing, fourteen services and 100+ Leeds-area locations, in a site built to be found and understood.
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14
SERVICES
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100+
LOCAL AREAS
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15+ YRS
EXPERIENCE
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5-25 YRS
GUARANTEES
The challenge
Roofing is a trust-and-proximity purchase. A homeowner with a leak searches 'roofers near me', opens three sites, and picks the one that looks legitimate and clearly does their specific job. ProMax offers fourteen different roofing services across Leeds and more than 100 surrounding areas, and needed every one of them to be findable and to read as the work of an established, fifteen-year operator rather than a man with a van.
Our approach
We built a dedicated page for each of the fourteen roofing types so a homeowner lands on the exact thing they searched, backed by more than 100 local-area pages to catch the 'near me' searches across Leeds. Local business and service schema, a one-tap call above the fold for the leak-now buyer, and a mobile-first build, because roofing searches happen on a phone in a wet garden. Fifteen years of experience and the 5 to 25 year guarantees lead the trust case.
“My chartered accountant recommended David to me. The first time we got on the phone he said that because I'd come through a referral, he was putting someone's word on the line, and whatever happened he wanted me to be the most satisfied client he had, because he wasn't going to let that referral down.”
Voices
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“Within two weeks of launching the new site, we saw a 37% increase in quote requests. The design isn't just modern, it's built to convert.”
David Grayshon Director · Procon 24/7 -
“We didn't think a website could feel like us — but this does. Our regulars kept saying it looks exactly like Andrews.”
Johnny Hunt Owner · Andrews of Holmfirth -
“We'd tried to sort the website ourselves a few times and never got anywhere. Lucent came in, understood the business immediately, and delivered something we're genuinely proud of.”
Jonathon Sowray Director · Dunnrite Scaffolding -
“I finally feel confident sending clients to my website.”
Founder & Lead Nurse Birkinshaw Aesthetics -
“Really happy with the website. It shows exactly what we do as a business and what we specialise in. Clean and to the point.”
Mike Leadbetter Operations Director · HTS -
“The website showcases the history of Civcon. When we're tendering for a ducting or surfacing job, clients can go on and see where we've done it before. It shows our expertise, it's clean and simple to navigate, and it's as strong, if not stronger, than a capability statement.”
Adam McCormick Civcon Civil Engineering -
“My chartered accountant recommended David to me. The first time we got on the phone he said that because I'd come through a referral, he was putting someone's word on the line, and whatever happened he wanted me to be the most satisfied client he had, because he wasn't going to let that referral down.”
Paul Hughes Director · ProMax Roofing
Brief a build like ProMax Roofing.
30-minute call. We confirm fit, then send a one-page agreement.
