Procon 24/7
£1.22M of tracked revenue on £133,417 of ad spend. 9.1× blended return, four and a half years, still running.
- £1.22M TRACKED REVENUE
- 9.1× BLENDED ROAS
- 1,902 NEW CUSTOMERS
- 8,618 m³ CONCRETE SOLD
PPC agency Manchester. Flat fee. Your account.
Google Ads for Manchester businesses, managed on a flat monthly fee rather than a cut of your spend. At the click prices Google was quoting for Manchester when we checked, the £750 monthly floor buys roughly 28 clicks. Whether that is enough depends entirely on what one new customer is worth to you, which is the first thing we work out on the call. A flat management fee plus a £750 minimum ad budget paid straight to Google, with conversion tracking verified before a penny goes out.
Replies from David, usually within one working day one 20-minute call and we do the rest price fixed in writing before anything starts
Paid search in Manchester, without the conflicts.
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What paid search costs in Manchester
Manchester click prices run higher than the rest of the North, and Shopping campaigns dominate the ecommerce results.
For a retailer that means product feed quality decides more than bid strategy. For a service business it means the search terms report needs weekly attention, because broad matches drift into Manchester's wider consumer market quickly and quietly.
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The catch in Manchester, stated up front
If you sell products and your feed is messy, Shopping will underperform whatever we do with bids, and fixing the feed is the prerequisite rather than an optimisation.
That work comes before any budget increase, and it is unglamorous enough that plenty of agencies skip it.
Before you spend anything
We check the page converts before we spend a penny.
Ads make a page that does not convert lose money faster, so we audit whether your pages convert before we spend, and fix the leak first if they do not, rather than pointing paid traffic at it. Manchester head terms are genuinely hard and we will not pretend a young site takes them quickly. If your definition of success is ranking for the two-word category term inside six months, we are the wrong studio and we will say so on the call rather than take a retainer against it.
Start with SEO in Manchester if you are not there yet.
Paid search that paid for itself.
Procon 24/7: £1.22M of revenue on £133,417 of ad spend, 9.1 times return, held across four and a half years rather than one good quarter. Their clicks cost less than the £26.57 Google quotes in Manchester, which is exactly why the maths has to be done per market rather than assumed.
Who this fits
Manchester businesses we run ads for.
Manchester enquiries skew towards ecommerce and tech founders who already have a site and have hit a plateau, rather than businesses starting from nothing. The question is usually why growth stopped rather than how to begin, which changes the first month of work entirely.
Campaigns routinely target the wider Greater Manchester patch around Manchester, including Salford, Stockport, Altrincham, Sale, Didsbury, Chorlton, Oldham and Bury.
How the fee works
How Google Ads management works in Manchester.
A flat management fee, never a cut of your spend. Your ad budget goes straight to Google from your own card, with a £750 monthly minimum, and the account stays yours.
At the click prices Google was quoting for Manchester when we checked, the £750 monthly floor buys roughly 28 clicks. Whether that is enough depends entirely on what one new customer is worth to you, which is the first thing we work out on the call.
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Why are Manchester clicks so much more expensive?
Because the competition is genuinely deeper. Google was quoting £26.57 a click for agency terms in Manchester, the highest in our patch and more than three times Leeds, with web design top-of-page bids running to £17.41. At that price the £750 floor buys roughly 28 clicks a month. Twenty-eight clicks is a test, not a campaign, and we will tell you that before you spend rather than after.
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Is paid search or SEO the better first move in Manchester?
Unusually, SEO. Competing for the phrase Manchester businesses use to find a web designer means outranking agencies who have spent years being the answer to it. That is the hardest search in our patch. But the phrase they use to find an SEO agency carries a thousand searches a month and is held by firms with as few as two reviews between them. Heavy demand sitting behind a soft door is the best opening in any city we track, and organic traffic does not bill you per click.
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Do you run Manchester campaigns from Leeds?
Yes, and paid search genuinely does not care. Unlike local organic rankings, where a Manchester address counts towards the map pack, Google Ads gives an agency no proximity advantage at all. The targeting follows your customers rather than our office. Manchester is 55 minutes by train if you want the kickoff in person.
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Who do you normally run ads for in Manchester?
Manchester enquiries skew towards ecommerce and tech founders who already have a site and have hit a plateau, rather than businesses starting from nothing. The question is usually why growth stopped rather than how to begin, which changes the first month of work entirely.
- → Get your free website review
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Do you only work with Manchester businesses?
No. The studio is in Leeds, 55 min by train from Manchester. Unlike local organic rankings, where a Manchester address genuinely counts, the ad auction gives an agency no proximity advantage at all: targeting follows your customers, not our office.
Where else we work near Manchester.
The rest of Manchester.
Worth reading before you spend.
- PPC management in full The whole offer, fees, guarantee and how the account is run.
- SEO in Manchester The organic foundation the ads run on. The Manchester map pack holds 2 to 37 reviews.
- Procon 24/7 The full account: 9.1 times return on ad spend, four years running.
- Why is my website not converting? The conversion faults that quietly waste an ad budget.
Find out if Manchester paid search would pay you back.
A free 30-minute audit. We look at the site and the Manchester auction live, work out what £750 buys you at roughly 28 clicks, and tell you honestly whether Google Ads would make you money right now or just make you poorer faster.
Flat fee, never a percentage. Your account, your card, your data.
