Real names. Real numbers.
From a Holmfirth greengrocer to the national highways network. Every name real, every number on the record.
Cards open the full case dossier. not just looks.
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Retail · Greengrocer & Deli · 2026
Andrews of Holmfirth
Heritage greengrocer online in 10 working days, orders inside week one.
- 10 DAYS BUILD
- 90+ LIGHTHOUSE
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Trades · Scaffolding · 2026
Dunnrite Scaffolding
A four-year-old scaffolding firm out of an unresponsive site and into a 7-page conversion engine in 10 days.
- 10 DAYS BUILD
- 7 PAGES
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Healthcare · Aesthetics Clinic · 2026
Birkinshaw Aesthetics
33,915 search impressions and a 7.55% homepage CTR for a CQC clinic that wasn't converting.
- 33,915 IMPRESSIONS
- 7.55% HOME CTR
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Concrete Supplier · Yorkshire & North West · 2025
Procon 24/7
£207,321 revenue on £24,609 ad spend. 8.4× ROAS. 37% lift in quote requests inside two weeks of launch.
- 1.97M IMPRESSIONS
- 5.61K ORGANIC CLICKS
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Highways Electrical & ITS · National Highways Network · 2026
Highways Technology Specialists
A HERS-accredited highways contractor with a site that says exactly what they do, and nothing they don't.
- 4 DISCIPLINES
- 4 DEPOTS
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Civil Engineering · Highways & Public Realm · Yorkshire · 2026
Civcon Civil Engineering
A civil engineering contractor for Leeds, Bradford and Yorkshire Water, given a site that holds its weight in a tier-one tender.
- 8 SERVICES
- 7 FRAMEWORK CLIENTS
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Roofing · Domestic & Commercial · Leeds · 2026
ProMax Roofing
Fifteen years of roofing, fourteen services and 100+ Leeds-area locations, in a site built to be found and understood.
- 14 SERVICES
- 100+ LOCAL AREAS
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Voices
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“Within two weeks of launching the new site, we saw a 37% increase in quote requests. The design isn't just modern, it's built to convert.”
David Grayshon Director · Procon 24/7 -
“We didn't think a website could feel like us — but this does. Our regulars kept saying it looks exactly like Andrews.”
Johnny Hunt Owner · Andrews of Holmfirth -
“We'd tried to sort the website ourselves a few times and never got anywhere. Lucent came in, understood the business immediately, and delivered something we're genuinely proud of.”
Jonathon Sowray Director · Dunnrite Scaffolding -
“I finally feel confident sending clients to my website.”
Founder & Lead Nurse Birkinshaw Aesthetics -
“Really happy with the website. It shows exactly what we do as a business and what we specialise in. Clean and to the point.”
Mike Leadbetter Operations Director · HTS -
“The website showcases the history of Civcon. When we're tendering for a ducting or surfacing job, clients can go on and see where we've done it before. It shows our expertise, it's clean and simple to navigate, and it's as strong, if not stronger, than a capability statement.”
Adam McCormick Civcon Civil Engineering -
“My chartered accountant recommended David to me. The first time we got on the phone he said that because I'd come through a referral, he was putting someone's word on the line, and whatever happened he wanted me to be the most satisfied client he had, because he wasn't going to let that referral down.”
Paul Hughes Director · ProMax Roofing
Brief a similar build.
30 minutes. We tell you which shape fits.